Identify a multinational company


In a group of 3 to 4 students, prepare a persuasive report showing how the management problem/decision should be managed. This assignment aims at ensuring that students have familiarised themselves with a general framework of at least one management related topic. Students will be required to apply relevant theoretical concepts with the use of practical examples in most cases in a written research paper.


Written report– worth 30% of your final grade and must be submitted Week 10 at 11:59pm.

Identify a multinational company.

Identify a management problem. (Note: not a market research nature).

Specify research questions which address the management problem/decision.

Design a research program.

Carry out the research.

Sourcing from ONLY secondary data.

Analyse the findings.

Identify alternatives and make recommendations to improve the performance of the organisation.

Your report is to be written as a business report. It must include;

• Executive summary

• Table of contents

• Section headings

• Paragraphing

• Page numbers

• Reference list at the end of the report

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